Excellent Details
Comprehensive, accurate details and excellent ‘photography’
Once you’re happy with the presentation of your property, we’ll start to prepare your property details. Our descriptions are compelling yet always balanced with the truth, and contain keywords and phrases we know from experience are vital to increasing your visibility on the Internet and being found quickly.
We make a point of not featuring any of the following:
Photos taken with stretch lenses to make rooms and gardens look bigger.
The bare minimum of details designed to force a buyer book a viewing to find out the property is unsuitable and waste your time.
Basic descriptive errors – we know the difference between a semi-detached and an end of terrace.
To ensure accuracy, calibrated laser measures are used as standard and the data entered into professional drawing software to produce plans of varying levels of complexity, from a simple floor plan to a 3D plan with a walk through todetailed floor plans with measurements if renovations are required.
Half the battle in producing really good property details is professional photography or‘protography’ for short. Campbells’ people are very well trained in taking good shots and will carefully evaluate the best aspects of your property, those that buyers really want to see, and photograph them in the best possible light conditions. If the weather changes drastically after we take the photos, we’ll come round and take some new ones so they look as up to date as possible.
Campbells even has the ability to take aerial photos, and compose 360 degree virtual toursinside and outside of your property to create additional impact.
If you live in an area of outstanding beauty or close to interesting landmarks or excellent local amenities, we’ll take photos of those as well. We want people to buy into a community and a lifestyle, not just your property, so we help them visualise what it would be like to live there. And with so many property details looking the same, having something different on yours will stop prospective buyers in their tracks and make them take a second look.
If you want to get your property to the top of a buyer’s list, you have to imagine what your property will look like on the computer screen. The Internet is now the primary medium people use to view property. Does yours make an impact, or pass by unnoticed?
Once your property details are complete, we’ll send a paper copy for you to check and approve. This could take a couple of days because we want to make absolutely sure we take the best photos and compile the details as accurately as possible.
Campbells Online